Marketing Management

Continuous changes in global markets and technology mean that marketing managers need the skills to be able to adapt to a marketing landscape that’s in constant flux. today’s chief marketing officers need to develop not just the short term marketing plans but the longer term future strategies for their organisations. this four-year degree helps shape and build you as a future marketing leader, with a year in industry central to your learning experience.

Placement in your third year is designed to improve your understanding of marketing and management in practice. previous students have worked with multinational companies such as the walt disney company, boots and nike; others have secured roles with marketing agencies, charities and local organisations.

• Type: Mandatory

• Duration: Contact us for up-to-date information

• Fees: Contact us for up-to-date information

Our degree courses produce graduates of the highest calibre who go on to work in marketing functions for the uk’s most prestigious employers. over 90% of our students typically get graduate marketing jobs with blue chip advertising and marketing services agencies or in marketing functions in corporations such as cadbury, mattel, johnson & johnson, marks & spencer, ibm, unilever and sainsbury's. recent marketing graduates have started their careers as market researchers, assistant brand managers, e-marketing executives and marketing consultants while advertising and marketing alumni have found work with a variety of businesses and creative agencies in account management, research, media planning and buying, and digital advertising roles. other graduates have diversified into sales, recruitment and finance; some are studying for professional marketing qualifications while working and some have decided to continue their studies to msc level, at lancaster and other universities. lancaster university is dedicated to ensuring you not only gain a highly reputable degree, you also graduate with the relevant life and work based skills. we are unique in that every student is eligible to participate in the lancaster award which offers you the opportunity to complete key activities such as work experience, employability awareness, career development, campus community and social development.

Work while you study

You can also work on a UK student visa, from 10 to 20 hours per week during the academic year, 40 hours per week or full-time during vacations.

Partnerships

Most universities in England have partnerships with different companies and organisations to ensure their students get enough professional training as students. In addition to increasing their students' chances to get hired by one of the universities. Lancaster University has partnerships with the following companies: