Strategic Marketing

Develop your strategic marketing skills and compete in today’s increasingly global marketplace. on this msc, you’ll gain insights into the world of marketing, with its ethical and societal implications. you’ll study core marketing areas in-depth, including market research, buyer behaviour, branding and analytics. you also cover the principles of design, creativity and innovation as well as global marketing management. building on this foundation, you can tailor your degree to your career path, with options including digital marketing, supply chain management and the management of negotiation. you’ll be studying at an international business school with innovation at its heart, where you’ll benefit from our teaching, research and business partnerships.

ELP programs are offered by universities or pathway institutions to assist students in achieving the language proficiency required for academic studies. You can get admitted to your course with a lower language requirement if you do an ELP program.

On this course, you gain the essential strategic marketing skills and knowledge for employment in today’s global and dynamic world. it’s for people who want to work in: advertising, brand and product management digital marketing international marketing marketing research or consultancy new business development public relations research (or wish to undertake doctoral study) sales management.

Work while you study

You can also work on a UK student visa, from 10 to 20 hours per week during the academic year, 40 hours per week or full-time during vacations.

Partnerships

Most universities in England have partnerships with different companies and organisations to ensure their students get enough professional training as students. In addition to increasing their students' chances to get hired by one of the universities. University of Sussex has partnerships with the following companies: